MISSION
Provide consumers with a wide range of high quality products to meet their health & beauty care needs.
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MISSION
  • Provide consumers with a wide range of high quality products to meet their health & beauty care needs.
  • Make these products available to end consumers where ever they seek them.
  • Maintain long-term partnerships with our suppliers and retailers.
  • To be market leaders in our product portfolio.
  • Foresee and adapt to changes in market dynamics and consumer behaviors.
VISION
To be a market leader and a key partner with multi-national leading suppliers and local retailers in the importation, marketing, distribution and s
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VISION

To be a market leader and a key partner with multi-national leading suppliers and local retailers in the importation, marketing, distribution and sale of quality pharmaceuticals, personal care and household products in order to meet the end consumer needs through business practices that are efficient, ethical and cost effective which are based on thorough understanding of local market dynamics and trends. 

VALUES
Headquarters is located in the city of Ramallah; contains office space, 4,500 square meters of warehousing space and training facilities.
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VALUES
  • Headquarters is located in the city of Ramallah; contains office space, 4,500 square meters of warehousing space and training facilities.
  • Subsidiary HQ in Jerusalem.
  • Warehousing space in three other locations.
  • Fleet of 20 delivery vehicles.
  • Two A class perfumery retail outlets.
  • Latest computer technology and Management / Financial software programs.
  • Country-wide coverage and delivery within 48 hours.
STRATGIES
Providing our retailers with products that complement each other, but do not compete directly with one another through dedicated sales force f
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STRATGIES
  • Providing our retailers with products that complement each other, but do not compete directly with one another through dedicated sales force for each brand / category.
  • Dedicating our full support and attention to both of our brands and customers.
  • Making available all of our products for end consumers when ever and where ever they seek them.
  • Minimizing the possibility of conflicts of interest. 
OUR STRENGTHS
Local company with over 50 years of experience. Unassailable reputation for ethical business practices.
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OUR STRENGTHS
  • Local company with over 50 years of experience.
  • Unassailable reputation for ethical business practices.
  • In-depth knowledge of local market dynamics, trends and consumer habits.
  • Solid financial status.
  • Representing Multiple Multinational leading companies in Healthcare, beauty and FMCG Industries.
  • Strong professional and well trained sales force that covers all channels in all cities and villages.
  • Distribution centers in all major metropolitan areas.
  • Well designed company structure to reflect business of both of our partners ( Suppliers and Customers).

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